Playstation 1 marketing

[vertigo]

Cheers guys loads to go offer here

vertigo i am guessing thats a book, am i right?

Got a good one here called after image which has a couple of pages on playstation branding and how they tried to make it into a cult

Yeh, it's this one, although that price is a bit optimistic and if it's worth that much **** yeh I'm selling
I also have Digital Dreams: The Work of the Sony Design Center which has a section on the design of the hardware and pad with a picture of loads of different pad prototypes, but isn't nearly as useful as RAS for obvious reasons.

[The Mole]

That Double Life advert is simply amazing, its the first time i had seen it, sent shivers down my spike (in a good way).

The assignment is only 2000 words i don't know how i am going to fit all this stuff in.

[eretsua]

Do Not Underesitmate The Power of Playstation.
Remember this mailshot Sony did for fake medical test results got them in a bit of trouble....
http://news.bbc.co.uk/1/hi/health/200628.stm

wow, this one exceptionally cruel!