Originally posted by fishbowlhead
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Little Things That Irk You VI: The Rage Awakens
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Originally posted by Colin View PostNeed to drop you a PM actually Prin, have a new business in the works and have been trying to involve CAMRA but they seem to be a bunch of old fannies. Normal? Or a Scottish thing?
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Originally posted by Colin View PostThere's a ton Van, small breweries are blowing up everywhere in Scotland, we're already working with quite a few for retail.
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Originally posted by Colin View PostWe're opening a craft beer shop up here, invited the local CAMRA branch to get involved with suggestions, but they seem a bit off. I've been invited to their next meeting to give a talk, but not sure I want to see it through.
- Some members reject anything that doesn’t have live yeast (cask or bottle conditioned).
- Some accept craft as long as it’s brewed in small batches and has certain quality asssurances in its production.
- Some worry that big brewers can create small offshoots to produce batches of ‘craft’ which in reality are shoddy rush-jobs designed to capitalise on a trend. Therefore, a craft beer is from a small brewer only.
- Some believe that a craft beer is a high quality, nice tasting beer, no matter what its origin.
Your branch will probably be a confused battleground of the above ideas. Do the talk and explain that you’re not going to be a Heineken dispensary - that you are going to stock good quality, artisan products, and provide an outlet opportunity for local breweries. Maybe take out an advert in their local magazine. Get on the local camra Facebook page and explain who you are and what you’re doing. Maybe ask other bottle shops/tap houses for advice. There’s one popped up near me that sells bottles, but also has 3 handpulls on. The bloke is really helpful and actively sends trade to other businesses. Long term, maybe contact local food suppliers and offer to stock their products too. There’s an article in the NE based Cheers magazine recently about a bottle shop selling local products that match their beers for taste combinations.Last edited by prinnysquad; 02-07-2018, 19:43.
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